TWiRT 256 - Audio Watermarking Technology Explained
Friday, May 1, 2015 at 3:09PM
Audio watermarking for audience measurement (Arbitron/Nielsen PPM®) is in the broadcast industry news. Third party research is offering more detailed measurement of watermarking’s effectiveness on differing audio content. Further, this research is demonstrating that improvements in reliable watermarking detection are possible. We hear from MIT PhD, Dr. Barry Blesser, along with Geoff Steadman, Founder of 25-Seven Systems.
Guest:
Geoff Steadman, Founder - 25-Seven Systems, The Telos Alliance
Hosts:
Chris Tobin, IP-Solutionist
Kirk Harnack, The Telos Alliance, Delta Radio, & South Seas Broadcasting
Follow TWiRT on Twitter and on Facebook
TWiRT is brought to you by Lawo and the crystalCLEAR virtual radio console - crystalClear is the radio console with a multi-touch touchscreen interface. By the Telos Z/IP ONE - the world’s most advanced IP-Audio codec. And by the Axia Fusion AoIP mixing console. Fusion - where design and technology become one.
Subscribe:
